New Balance

New Balance is a US athletic footwear and apparel brand founded in Boston in 1906, headquartered in Massachusetts and privately held. The catalog splits into running (Fresh Foam X, FuelCell), heritage lifestyle (574, 327, 550, 2002R, 9060, 990 series), Made in USA and Made in England premium lines, kids' sizing (GS and PS runs), plus training, basketball (with Kawhi Leonard and Jamal Murray signatures) and tennis apparel. Team NB is the free US loyalty program. Buying direct through ShopBack US adds cashback on top of New Balance's own sale windows and Team NB member benefits on eligible categories.

New Balance US typically issues its own promo codes around headline sale windows (Semi-Annual, Memorial Day, Labor Day, Black Friday, Cyber Monday) and around Team NB member events rather than as always-on codes. Third-party voucher codes pasted at checkout can break ShopBack cashback tracking, so sticking to New Balance's own official codes surfaced on newbalance.com/us or in the Team NB newsletter is generally safer for tracking. Activate ShopBack US on the New Balance page above before clicking through and verify tracking after checkout. Codes are typically single-use per customer with short expiry and often exclude Made in USA, Made in England and limited releases (MADE 993, UK 991v2, 9060), which are also on the ShopBack cashback exclusion list per the rate table above.

Black Friday and Cyber Monday are typically New Balance US' deepest sitewide sale windows of the year, generally covering discounts across running (Fresh Foam X 1080, Fresh Foam More, FuelCell Rebel, FuelCell SC Elite), lifestyle globals (574, 327, 2002R) and previous-season colorways on the 550 and 990v5. Made in USA and Made in England lines discount shallowly if at all, and MADE 993, UK 991v2 and 9060 are on the ShopBack cashback exclusion list per the rate table above. Team NB members typically get early access when signed in during checkout. Depth varies year to year, so previewing the newsletter and carting the day before helps. Route through ShopBack US before checkout to earn cashback on top of the Black Friday price on eligible categories.

New Balance US runs a Semi-Annual sale twice a year (typically summer and winter windows) as one of its deepest sitewide events, with markdowns across running (Fresh Foam X, FuelCell), lifestyle globals (574, 327, 2002R) and standard 550 colorways. Made in USA and Made in England lines discount shallowly if at all, and MADE 993, UK 991v2 and 9060 are on the ShopBack cashback exclusion list per the rate table above. Team NB members typically get early access when signed in. Activate ShopBack US before clicking through to newbalance.com/us to earn cashback on top of Semi-Annual pricing on eligible categories.

New Balance US typically runs sitewide sales across the Memorial Day long weekend in late May and the Labor Day long weekend in early September, with discounts on selected styles across Fresh Foam X and FuelCell running, plus outlet lifestyle SKUs across the 574, 327 and 2002R. Made in USA and Made in England lines discount shallowly, and MADE 993, UK 991v2 and 9060 are on the ShopBack cashback exclusion list per the rate table above. Team NB members typically unlock early-access pricing when signed in. Activate ShopBack US before clicking through to newbalance.com/us to earn cashback on top of Memorial Day and Labor Day pricing on eligible categories.

The 990v6 is a Made in USA silhouette and rarely goes on deep percentage-off at RRP on newbalance.com/us. The most reliable savings windows are the Semi-Annual sale, Memorial Day, Labor Day, Black Friday and Cyber Monday, with previous-generation 990v5 typically marked down further than the current 990v6 in the same window. Note that Made in USA lines including the 990 series carry the highest RRP in the New Balance catalog and are typically included in the Limited Releases and Collaborations exclusion on ShopBack, so the saving on the 990v6 is generally the merchant-side discount only per the rate table above. For cashback-eligible saving on similar heritage silhouettes, the 574, 327 and 2002R sit on the global-line side and are usually eligible.

The 550 in standard colorways (white/green, white/burgundy, white/black) sees its deepest markdowns during the Semi-Annual sale, Memorial Day, Labor Day, Black Friday and Cyber Monday events on newbalance.com/us. Limited 550 collaborations (Aime Leon Dore, Rich Paul, Miu Miu) drop at RRP and rarely discount, and are on the exclusion list on ShopBack per the rate table above. Standard 550 colorways are typically on the cashback-eligible list; Team NB members usually get early access to sale pricing when signed in. Activate ShopBack US before clicking through to newbalance.com/us to earn cashback on top of the sale price on eligible standard 550 SKUs.

The 9060 is designated a Limited Release on the New Balance US site, which puts it on the ShopBack cashback exclusion list per the rate table above (9060 is called out by name alongside MADE 993 and UK 991v2). Standard 9060 colorways discount less frequently than the 574 or 327, though Semi-Annual, Black Friday and Cyber Monday windows sometimes markdown earlier colorways. Since cashback does not apply to the 9060 on the US page, the saving is the merchant-side sale price only. For cashback-eligible chunky retro silhouettes, the 2002R sits closer to the 9060 aesthetic and is typically on the eligible list.

On newbalance.com/us, the more affordable daily-training runners are typically Fresh Foam X 880 (neutral daily) and Fresh Foam Arishi, with the Fresh Foam X 1080 as the plush flagship neutral trainer. FuelCell Rebel is the lighter uptempo pick and FuelCell SC Elite is the plated race shoe. Deepest markdowns typically land during the Semi-Annual sale, Memorial Day, Labor Day, Black Friday and Cyber Monday, and previous-generation models (1080v13, Rebel v3) usually see the biggest saving lever. Team NB members get early access to sale pricing when signed in. Activate ShopBack US before clicking through to newbalance.com/us to earn cashback on top of sale pricing on eligible running categories per the rate table above.

Made in USA lines (990v6, 993, 992 and 998) sit at the top of the New Balance US catalog by RRP and are the least-discounted category on newbalance.com/us. The most reliable savings windows are the Semi-Annual sale, Black Friday and Cyber Monday, with previous-generation Made in USA models (990v5, 991) marked down more deeply than the current-year drop. Note that MADE 993 is called out by name in the ShopBack cashback exclusion list on the New Balance US page per the rate table above, and other Made in USA models are typically on the Limited Releases exclusion, so cashback generally does not apply to this category. For cashback-eligible heritage silhouettes at lower price points, the global-line 574 and 327 are usually eligible.

New Balance, Hoka and Brooks sit in overlapping price bands on their own US sites for like-for-like daily-training runners: Fresh Foam X 1080 vs Hoka Bondi vs Brooks Ghost Max at the plush neutral tier, FuelCell Rebel vs Hoka Mach vs Brooks Hyperion at the uptempo tier, and FuelCell SC Elite vs Hoka Rocket X vs Brooks Hyperion Elite at the plated race tier. Which brand is cheaper at a given moment depends on the active sale window and specific SKU rather than a permanent band difference. Team NB, Hoka's loyalty program and Brooks' Fleet Feet partnerships all offer member-only pricing on their own sites. Compare the current ShopBack US cashback rate on each brand's merchant page against the live sale price before deciding, and route through ShopBack US before clicking through.

New Balance splits its catalog by manufacturing origin. Made in USA covers the 990v6, 993, 992 and 998, produced with domestic value content in Massachusetts and Maine, sitting at the top of the RRP band and reserved for select silhouettes. Made in England covers the 991v2, 1500, 670 and 576, produced in Flimby, Cumbria, at premium RRP. Global lines cover the mass-market 574, 327, 550, 2002R, 9060 and the entire Fresh Foam X and FuelCell running catalog, produced in Asia at accessible price points. On ShopBack, MADE 993, UK 991v2 and 9060 are called out by name on the exclusion list per the rate table above; other Made in USA and Made in England items are typically on the Limited Releases exclusion. Global lines are usually cashback-eligible.

Fresh Foam X is New Balance's plush, high-cushion midsole platform tuned for daily training and easy mileage, appearing in the Fresh Foam X 1080 (flagship neutral trainer), Fresh Foam X 880 (mid-tier daily), Fresh Foam X More (max-stack) and Fresh Foam Arishi (entry). FuelCell is the responsive, energy-return platform tuned for uptempo work and race day, appearing in the FuelCell Rebel (lightweight uptempo), FuelCell SuperComp Trainer (plated daily) and FuelCell SC Elite (carbon-plated race shoe). Pick Fresh Foam X for comfort and volume mileage; pick FuelCell for tempo, intervals and race pace. Both platforms cover the cashback-eligible running catalog on ShopBack per the rate table above.

Team NB is New Balance's free loyalty program covering the US site, with typical perks including points on purchases redeemable for rewards, member-only launch access on limited drops, early access to Semi-Annual, Memorial Day, Labor Day and Black Friday sale pricing, birthday rewards and free shipping thresholds. Tier structure and points-per-dollar can vary year to year, so verifying current US benefits on the Team NB page at newbalance.com/us before locking a purchase decision is reasonable. Free to join. Sign in to Team NB before checkout and activate ShopBack US before clicking through to earn cashback on eligible categories per the rate table above.

To earn cashback on New Balance US, sign in to ShopBack US, open the New Balance merchant page above and click through to newbalance.com/us. Complete the purchase in the same browser session without switching to third-party coupon sites or the New Balance app, and avoid pasting unsupported voucher codes at checkout since they can break tracking. Per the rate table above, eligible orders earn cashback with a cap per order and a limit of two orders per day; Limited Releases and Collaborations (MADE 993, UK 991v2, 9060), gift cards, voucher redemptions, promo codes not featured on ShopBack, fees, taxes, shipping and refunded or cancelled orders are excluded. The current cashback rate is published in the rate table on the ShopBack New Balance page above.

In most cases yes, since Team NB is a merchant loyalty program and ShopBack cashback is paid on top of the merchant-side checkout on eligible categories per the rate table above. To earn cashback, sign in to Team NB, activate via ShopBack before visiting New Balance and complete the purchase in the same session, avoiding unsupported voucher codes or the New Balance app checkout which may break tracking. Stackability varies by promotion and by New Balance's current terms; Limited Releases and Collaborations (MADE 993, UK 991v2, 9060) are excluded from cashback on the US page.

After clicking through to New Balance US from ShopBack and completing a purchase, the order is submitted by the merchant to ShopBack and typically appears as pending cashback within two days per the tracked-in timeline on the rate table above. Cashback confirms after New Balance's return window closes and the order is finalised, typically within ninety days per the confirmed-in timeline. If tracking does not appear, ShopBack US' help centre outlines a claim process. Sticking to New Balance's own official promo codes surfaced on ShopBack, completing checkout in the same session on desktop or mobile web (not the New Balance app), and avoiding adblockers or VPNs are the most reliable ways to protect tracking.