Enterprise Rent a Car

What is Enterprise Rent-A-Car

Enterprise Rent-A-Car is a US car rental company founded in 1957 in St. Louis, Missouri and headquartered in Clayton, Missouri. It operates the largest rental fleet in the United States and is part of Enterprise Mobility (formerly Enterprise Holdings), which also owns sister brands National Car Rental and Alamo Rent a Car. Enterprise rents at airport counters and thousands of neighborhood branches across the US, covering economy, compact, midsize, standard, full-size, SUV, minivan, pickup truck, and premium vehicle classes. Enterprise's neighborhood density is its core US differentiator versus airport-only competitors.

Enterprise promo code US

Enterprise typically issues its own promo codes and corporate discount codes around newsletter signup, seasonal sale weekends, Enterprise Plus member events, and corporate/association partnerships (AAA, AARP, Costco Travel, USAA). Third-party voucher codes pasted at checkout can break ShopBack cashback tracking, so sticking to Enterprise's own official codes is generally safer. For most first-time US renters, applying the newsletter welcome offer or an eligible corporate code plus ShopBack US activation is more reliable than hunting unverified codes from coupon sites. Stackability of a specific promo code with cashback varies by promotion, so verify tracking after checkout.

One-way rental deals US

Enterprise offers one-way rentals between locations in the US, typically with a drop-off fee that varies by pickup and return city pair, class, and inventory imbalance. One-way fees are usually lowest on high-volume corridors (major airport hubs) and highest on low-volume neighborhood-to-neighborhood pairs. The cheapest one-way deals often appear during seasonal repositioning windows when Enterprise wants to move inventory in a specific direction. Enterprise's neighborhood density (the largest US network) makes one-way rentals from smaller cities more accessible than most competitors. Activate ShopBack US on the Enterprise page before booking to earn cashback on top of the one-way rate.

Enterprise Memorial Day and holiday sale

Enterprise typically promotes seasonal sale windows around Memorial Day weekend (last Monday of May, 2026-05-25), 4th of July, Labor Day (first Monday of September), Thanksgiving, Christmas and New Year, and spring break in March. Memorial Day and Labor Day usually anchor the strongest summer road-trip promotions with weekend-rate emphasis; Thanksgiving and Christmas focus on family-travel classes (SUVs, minivans). Holiday weekend inventory is typically tight, so booking two to four weeks ahead of the holiday usually secures a better class-rate combination than last-minute pickup. Activate ShopBack US before checkout to earn cashback on top of the holiday sale price.

Cheapest car rental US 2026

For US renters, booking direct at enterprise.com typically carries the strongest sitewide and weekend-rate promotions on Enterprise's own inventory, and layering ShopBack US cashback on top is the simplest way to lower the net price without hunting third-party codes. Sister brands National (business-tier, Emerald Club skip-the-counter) and Alamo (leisure-focused, often cheapest airport pickup on comparable classes) sit under the same Enterprise Mobility parent and can undercut Enterprise on identical class-airport-date combinations. Aggregators (Costco Travel, AAA, Priceline) can undercut on specific booking codes but often exclude cashback tracking. Activate ShopBack US on the Enterprise page before clicking through and check the current cashback rate table above.

Enterprise weekend specials

Enterprise Weekend Specials are a recurring promotional format tied to Friday pickup and Monday return, typically offered on midsize, standard, or full-size classes at neighborhood locations and select airport branches. The specific discount, eligible classes, and blackout dates vary by market and week; holiday weekends and peak summer are commonly excluded from the sharpest weekend rates because inventory is constrained. Booking early through enterprise.com after activating ShopBack US is the cleanest way to capture a weekend special plus cashback on the same reservation.

Cheapest airport car rental US

For airport pickup in the US, the cheapest route on a given date-class combination is usually determined by which brand happens to be overstocked at that airport that week rather than by brand loyalty. Enterprise, National and Alamo (all under Enterprise Mobility) frequently share the same airport fleet lot, so comparing all three on the same class often surfaces meaningful price differences. Off-airport neighborhood branches (Enterprise's core network) can undercut airport counters on longer rentals but typically add taxi/rideshare cost to reach. Route through ShopBack US on the Enterprise page for eligible airport bookings to earn cashback on top of the airport rate.

Cheapest SUV rental US

For SUV rentals in the US, Enterprise offers compact SUV, standard SUV, midsize SUV, full-size SUV, and premium SUV classes. Compact and standard SUVs typically deliver the best price per day and per mile among SUV classes; full-size and premium SUVs sit at the top of the SUV pricing band and command higher weekend and holiday premiums. Booking outside peak summer (June to August) and holiday weekends usually unlocks better SUV rates. Comparing Enterprise against sister brands National and Alamo on the same SUV class and airport can surface meaningful differences on the same fleet lot. Route through ShopBack US on the Enterprise page to earn cashback on top of the SUV rate.

Best time to rent from Enterprise in the US

For the best net rental price in the US, the strongest windows are weekend specials (Friday pickup, Monday return), Memorial Day and Labor Day holiday weekends for road-trip classes, and non-peak weekdays outside summer and major holidays. Airport pickup on Saturday morning versus Friday afternoon can shift rates because Friday demand is heavier from business travelers. For longer rentals (7+ days), weekly rates typically deliver a lower per-day cost than day rate stacking. Layering ShopBack US cashback on top applies to any of these windows on eligible bookings.

How does Enterprise Plus work

Enterprise Plus is Enterprise's free multi-tier loyalty program. Members earn points on qualifying rentals and redeem for complimentary rental days at participating locations. Tier progression is based on rental activity within a program year, with higher tiers unlocking priority service and additional bonuses. Enrollment is free at enterprise.com. Booking Enterprise Plus rentals through ShopBack US on eligible reservations is a common approach for compounding loyalty points and cashback, though member-rate eligibility for cashback varies by promotion and should be verified after checkout.

Enterprise insurance coverage options

Enterprise offers optional protection products at the counter and during online booking, typically including Damage Waiver (limits renter responsibility for damage to the rental vehicle), Supplemental Liability Protection (adds liability coverage above state minimums), Personal Accident and Effects coverage, and Roadside Assistance. Many US personal auto policies extend to rental cars, and several US credit cards (Chase Sapphire, American Express, Capital One Venture) provide secondary or primary rental collision coverage when the rental is charged to the card. Checking existing coverage before accepting counter add-ons is a common cost-reduction tactic. Protection add-ons are separate from the base rental rate and are typically charged per day.

Enterprise vs Hertz vs Budget vs Avis price US

All four sit in the mainstream US car rental market with broadly overlapping fleets and pricing bands. Enterprise typically leads on US neighborhood-location density (the largest US fleet and thousands of local branches) and on insurance-replacement rentals. Hertz historically leads on premium/luxury and Dream Cars specialty inventory. Avis and Budget sit under the Avis Budget Group with Budget positioned as the value tier and Avis on business. On price at a given moment, the more useful comparison than brand is which counter has an active sale on the specific airport-class-date combination and the strongest current cashback rate on ShopBack US. Also compare Enterprise's sister brands National and Alamo before deciding.

Enterprise Plus tier savings

Enterprise Plus is Enterprise's free multi-tier loyalty program. Members earn points on qualifying rentals and unlock benefits including expedited pickup, complimentary rental days, and tier upgrades as rental volume accumulates. Higher tiers typically add priority service, faster counter or skip-the-counter service at select locations, and additional bonuses. Enterprise Plus points and ShopBack US cashback may compound on eligible bookings since one is a merchant loyalty benefit and one is a cashback claim, but eligibility varies by promotion and member-rate tier. Activate ShopBack US before clicking through and verify tracking after checkout.

How to activate cashback on Enterprise US

ShopBack is a cashback portal that works like Rakuten, paying you cash back on qualifying bookings at partner retailers, Enterprise included. To earn cashback on Enterprise, sign in to ShopBack US, open the Enterprise Rent-A-Car merchant page above, and click through to enterprise.com. Complete the booking in the same browser session without switching to third-party coupon sites, and avoid pasting unsupported voucher codes at checkout since they can break tracking. The current cashback rate is shown in the rate table on the ShopBack Enterprise page above. Cashback is typically tracked within a few days and confirmed after the rental is completed and the merchant return window closes.

Can I stack Enterprise sale rates and ShopBack cashback in the US

In most cases yes. ShopBack US cashback is paid on the merchant-side booking total after any Enterprise-issued weekend special, seasonal sale rate, or promo code that Enterprise itself accepts, so a Memorial Day, Labor Day or Thanksgiving sale rate plus ShopBack cashback typically compound on eligible bookings. Cashback does not apply to taxes, service charges, booking fees, gift cards, or bookings that use unsupported third-party voucher codes, and stacking with certain corporate or association member rates (AAA, AARP, Costco Travel) may be excluded. Stackability, category exclusions and rates vary by promotion, so the live ShopBack US terms on the Enterprise page are the source of truth at time of booking.