Viator

Viator is a global marketplace for tours, activities and day trips owned by Tripadvisor, so pick your tour or attraction, then book through ShopBack before you pay: ShopBack Cashback works like a discount, only easier than a promo code. The catalogue covers guided city tours, skip-the-line attraction tickets, day trips, food-and-wine experiences, adventure activities, and multi-day tour packages across roughly two hundred countries. US travelers use Viator most often for Europe (Paris, Rome, London, Barcelona), Japan and Bali, Mexico and the Caribbean, and for inbound experiences in New York, Las Vegas, Orlando, LA, the Grand Canyon, Yellowstone, Yosemite, Zion, and Hawaii.

Viator is a global tours-and-activities marketplace that became a Tripadvisor company in 2014, with US bookings routed through viator.com in USD. Tripadvisor review scores are wired directly into Viator listings, so US travelers can cross-check operator quality on the same product page before booking. Refunds typically route back to the original payment method within the merchant's stated window when an experience is eligible for cancellation; individual operator cancellation terms vary by tour, so check the specific listing's policy at checkout.

Viator offers 24-hour free cancellation on most bookings, with a full refund when the cancellation is filed at least 24 hours before the local start time of the experience. Some multi-day packages, small-group tours, private guides, and time-bound activities carry stricter terms or are fully non-refundable once confirmed. The cancellation window is listed on every product page, so US travelers should confirm the exact rule before paying, especially for helicopter tours, skydiving, hot air balloon rides, and cruises where operators run tighter cutoffs.

For US travelers heading to Europe, Viator carries deep US-dollar-priced catalogues for Paris (Eiffel Tower skip-the-line, Louvre guided tours, Versailles day trips, Seine dinner cruises), Rome (Colosseum and Roman Forum skip-the-line, Vatican Museums and Sistine Chapel, Pompeii day trips from Rome), London (Tower of London, Westminster Abbey, Stonehenge and Bath day trips, Warner Bros Studio Harry Potter), and Barcelona (Sagrada Familia skip-the-line, Park Guell, Montserrat day trips, Costa Brava snorkeling). Prebooking the skip-the-line access before flying is typically the strongest saving pattern in shoulder season (April to May, September to October) because peak-day allocations sell out. Package pricing on guide-plus-transport combos usually undercuts booking them separately.

For US travelers heading to Japan, Viator lists tea ceremonies in Kyoto, sushi-making classes in Tokyo, Mount Fuji day trips, Nara deer park half-days, and private guided tours across Tokyo, Osaka, and Hiroshima. For Bali, Viator's US-facing catalogue leans into Ubud rice terrace tours, Mount Batur sunrise hikes, Nusa Penida day trips, waterfall combo tours, and Uluwatu sunset temple tours. Klook typically runs deeper on Asia-Pacific attraction ticketing (JR Pass, theme park tickets, eSIMs), while Viator competes more strongly on guided experiences with a live English-speaking operator. Cross-check the exact activity against a Klook listing before locking a booking.

For US travelers heading to Mexico, Viator anchors on Cancun, Playa del Carmen, and Tulum for Chichen Itza day trips, Xcaret and Xel-Ha eco-parks, Cozumel snorkeling, cenote diving, and Isla Mujeres catamarans, plus Mexico City for Teotihuacan pyramids and Xochimilco trajineras. Caribbean coverage is strongest in Cabo San Lucas, Puerto Vallarta, Jamaica (Dunn's River Falls), Punta Cana, Aruba, Barbados, and cruise-port shore excursions. Package pricing on hotel-pickup transfer plus guide plus entry typically undercuts booking the transfer and ticket separately. Hurricane season (June through November) tightens availability on catamarans and dive boats.

For Costa Rica, Viator lists Arenal Volcano hot springs and hanging bridges, Monteverde cloud forest zip lines, Manuel Antonio guided hikes, and multi-day adventure packages spanning San Jose to Guanacaste. For Peru, Viator sells Machu Picchu day tours from Cusco and the Sacred Valley, plus Inca Trail multi-day treks with licensed operators. Peru's peak season is May to September dry weather, when Machu Picchu entries sell out weeks ahead, so prebooking is essential. Costa Rica peak season runs December to April dry weather. Route through ShopBack US before checkout to earn Cashback on eligible bookings at the Viator price you pay.

Viator's NYC catalogue is one of its densest, covering Statue of Liberty and Ellis Island ferry tickets, One World Observatory, Empire State Building, Top of the Rock, Broadway show tickets with pre-theater dinner packages, Central Park guided walking tours, Circle Line harbor cruises, Brooklyn Bridge walking tours, food tours in the West Village and Greenwich Village, TV and film location tours, and helicopter sightseeing over Manhattan. Prebooking the Statue of Liberty pedestal or crown access weeks ahead is important since National Park Service allocations run tight. For Broadway, Viator's pre-theater bundles typically undercut the front-of-house rate.

Viator's Las Vegas catalogue is anchored by Grand Canyon helicopter tours (South Rim and West Rim), Grand Canyon airplane and bus day tours, Hoover Dam half-day trips, Antelope Canyon and Horseshoe Bend day tours from Vegas, Red Rock Canyon guided drives, and Strip helicopter night flights. Grand Canyon helicopter combos with a champagne landing on the canyon floor are the highest-volume Viator product for US travelers overnighting in Vegas. Peak-summer heat (June through August) pushes early-morning slots to sell out first.

Viator's Orlando catalogue leans on Universal Studios and Islands of Adventure multi-day tickets, Kennedy Space Center day tours with lunch with an astronaut add-ons, Everglades airboat tours from Orlando, day trips to Clearwater Beach, and swim-with-dolphins packages at Discovery Cove. Universal has moved toward its own express-pass model, so Viator's advantage is bundling park entry with hotel pickup transfers when a US family arrives without a rental car. For Walt Disney World, official Disney tickets are typically bought directly, and Viator's role is transfer and non-Disney add-on tours around them.

Viator's LA catalogue covers Hollywood and celebrity homes bus tours, TCL Chinese Theatre and Walk of Fame guided walks, Universal Studios Hollywood tickets, Warner Bros studio tour tickets, Griffith Observatory hikes, Santa Monica and Malibu day tours, and day trips out to Joshua Tree, Death Valley, and Sequoia. Viator also runs day-trip packages down to San Diego and out to Palm Springs. Traffic-aware routing is baked into most guided tours, which is the main reason US visitors without a rental car pay for the guide rather than DIY.

Viator carries strong guided-tour catalogues for Yellowstone (Old Faithful, Grand Prismatic, Lamar Valley wildlife), Yosemite (Half Dome viewpoints, Glacier Point, day trips from San Francisco), Zion (Angels Landing guided hikes, Narrows equipment rentals), Bryce Canyon, and Grand Teton, plus Grand Canyon South Rim and North Rim from Las Vegas or Flagstaff. Guided park entry usually includes gate fees, transport, and a naturalist guide, which US travelers use to skip the summer campground and lodging crunch. Booking two to four months ahead is standard for July and August peak slots.

Viator's Hawaii catalogue runs deepest on Oahu (Pearl Harbor and USS Arizona Memorial tours, Diamond Head hikes, North Shore snorkeling and shark cage dives, luau shows at Paradise Cove or Polynesian Cultural Center), Maui (Road to Hana private and small-group tours, Haleakala sunrise, Molokini snorkeling), Kauai (Napali Coast boat tours, Waimea Canyon), and Big Island (Volcanoes National Park, Kealakekua Bay snorkeling). Pearl Harbor entry timeslots and Haleakala sunrise permits sell out weeks ahead, so prebooking is the standard saving pattern.

For US-outbound tours and activities, Viator is typically the deepest catalogue on the Americas (US inbound, Mexico, Caribbean, Central and South America) plus a strong bench in Europe, and it is the natural pick when the traveler already checks Tripadvisor reviews. GetYourGuide is often the price leader on Europe city tours and skip-the-line tickets, with a leaner but well-curated catalogue outside Europe. Klook is the Asia-Pacific specialist, running deepest on Japan, Korea, Thailand, Vietnam, Bali, and Hong Kong attraction tickets, JR Pass, and eSIMs, with growing coverage in Las Vegas and Hawaii. For the same listing, prices vary by a few percent day-to-day, so a quick cross-check on the exact activity plus dates before locking a booking is worthwhile.

Tripadvisor owns Viator, and most Tripadvisor Experiences listings are Viator inventory shown on the Tripadvisor domain. Booking through viator.com typically shows more filters (duration, small group, private, wheelchair accessible) and Viator's own promotion mechanics, while Tripadvisor Experiences shows the listing next to Tripadvisor reviews and the traveler's saved trips. Pricing is generally the same across both surfaces on the same product. US travelers who arrive from Tripadvisor reviews often complete the booking on Tripadvisor. Travelers who arrive by search often complete on viator.com.

Airbnb Experiences leans into small-group, host-led activities (cooking classes, photo walks, workshops, wellness sessions) that are shorter, cheaper, and more social. Booking.com Experiences pulls from the same operator pool as Viator plus its own contracted partners, and is best when the traveler is already inside the Booking.com trip flow. Viator carries the widest catalogue of ticketed attractions, day trips, and licensed guided experiences overall, with 24-hour free cancellation on most listings. See our Klook and GetYourGuide guides for how the tours-and-activities specialists compare.

Trip.com sells tours and activities as an add-on to its main flights-and-hotels business, with the strongest catalogue in China, Hong Kong, Macau, Japan, Korea, and Southeast Asia. Viator is the tours-and-activities specialist first, with US-inbound and Americas coverage that Trip.com does not match. Trip.com's advantage for US travelers is bundling the tour with a China or Asia flight-plus-hotel package under one loyalty account (Trip Coins). Viator's advantage is 24-hour free cancellation on most bookings and Tripadvisor review integration on the product page.

Viator's most consistent US saving mechanics are its own sitewide sale windows (Memorial Day, summer travel sale, Labor Day, Cyber Monday, Black Friday, Boxing Day), category promotions built around specific destinations (Europe sales in spring, Caribbean sales in fall), and the Viator Travel Awards markdown windows tied to top-listed experiences. ShopBack Cashback works like a discount, only easier than a promo code: go through ShopBack before you pay. Activate ShopBack US on the Viator merchant page above before clicking through to viator.com to earn Cashback on eligible bookings at the Viator price you pay. See the current Cashback rate table above.

For US travelers, the strongest booking pattern is generally three to four weeks ahead of arrival on flex-cancellation attractions and six to twelve weeks ahead on multi-day tours, national park guided hikes, and helicopter tours where seats fill first. Spring break, Memorial Day, summer (June through August), Thanksgiving, Christmas / New Year, and popular US inbound windows (New York in December, Miami in March, Hawaii in July) all tighten availability. For flexible dates, booking in a sitewide Viator sale window and going through ShopBack US before you pay typically produces the deepest effective price.

To earn Cashback on Viator US, sign in to ShopBack (a Cashback portal), open the Viator merchant page above and click through to viator.com. Complete the booking as normal, and the Cashback shows in your ShopBack account. The current Cashback rate is published in the rate table on the ShopBack Viator page above.

After clicking through to Viator from ShopBack US and completing an eligible booking, the order is submitted to ShopBack by Viator and typically appears as pending Cashback within a few days. Cashback confirms after Viator's cancellation window closes and the experience is completed. Bookings cancelled before the experience earn no Cashback. Go through ShopBack before you pay and the Cashback shows in your ShopBack account. The current Cashback rate is published in the rate table on the ShopBack Viator page above.

Viator runs its own sitewide sales (Memorial Day, summer travel sale, Labor Day, Cyber Monday, Black Friday, Boxing Day), category promotions and Viator Travel Awards markdowns. During a Viator sale, the sale price is what you pay at checkout. Going through ShopBack before you pay is an essential step, and part of what you spend comes back as Cashback. Check the rate shown on ShopBack's Viator page before you buy.

Viator accepts major payment methods including Visa, Mastercard, and PayPal in most cases. Pay with any of them after you start from ShopBack, and the Cashback shows in your ShopBack account.

Rebooking a Viator experience through shopback.com/viator earns its own Cashback once the new booking completes.

A Viator booking clicked through from the ShopBack Viator merchant page is submitted to ShopBack by Viator and typically shows as pending Cashback in your ShopBack US account within a few days. Pending Cashback confirms after Viator's cancellation window closes and the experience is completed, and becomes withdrawable at that point. Cancelled, refunded, or no-show bookings do not confirm.

The lowest price on a Viator booking usually comes from three steps: compare the exact experience and date, book inside one of Viator's own sale windows or with an official Viator code, and go through ShopBack before you pay. Because most Viator bookings carry 24-hour free cancellation, booking early on popular tours holds a seat without much risk, but check the cancellation terms on the listing first since some operators set stricter rules. The Cashback comes back at the live rate on this page.

Before you book a tour or activity on Viator, go through ShopBack first: it is an essential step before you book, so you pay less on the same booking. Open the Viator page on ShopBack, click through to viator.com and complete the booking as normal. Check the live Cashback rate on this page before you book.

ShopBack works like an automatic cash discount on an eligible Viator booking. The Cashback comes back as cash, not as points or miles, so it lowers what you actually pay: your effective price is the Viator price minus the Cashback, which confirms after the experience is completed and the cancellation window has passed. The live rate is shown on this page.

Senior pricing on Viator is set tour by tour: the operator running each tour can add a Senior traveler category with its own price and its own age range. When a tour has one, Senior shows up as a traveler type when you choose how many people are going, and the total updates for that traveler. If a tour lists only an Adult rate or a single price per group, seniors book at that price. Pick your travelers before you compare totals, then go through ShopBack before you book and check the live rate on this page.

If the goal is paying less for a tour, start from ShopBack and book the tour itself on viator.com; Cashback comes back at the live rate on this page.

ShopBack works with Viator in the US: open the Viator page on ShopBack, click through to viator.com and complete the booking there, and part of what you spend comes back as Cashback.

It depends on the tour, so compare the same tour, date and group size on the operator's own site and on Viator before you book. Each operator sets its own Viator prices, including any child, youth or senior rates, so check that both totals cover the same things, such as tickets, transfers and meals. Viator gives 24-hour free cancellation on most bookings and shows Tripadvisor reviews on each listing, which can matter more than a small price gap. When you book on Viator, go through ShopBack first: your effective price is the Viator price minus the Cashback, so compare that against the operator's price using the live rate on this page.

The right Antelope Canyon tour is the one that gets you into the canyon you want at a time that fits your trip, because, according to Navajo Nation Parks and Recreation, every Antelope Canyon location can only be visited on a guided tour. Its official operator list is split into Upper Antelope Canyon, Lower Antelope Canyon, other slot canyons such as Mystical Antelope Canyon, and a helicopter tour operator, so choose the canyon first, then compare start times, group size and whether transport is included. You can join a tour locally in the Page, Arizona area or take a day trip from Las Vegas; Viator's catalogue includes Antelope Canyon and Horseshoe Bend day tours from Las Vegas. On timing, book as soon as your dates are firm, usually a few weeks ahead, and earlier for spring break, summer and holiday weekends, when the most convenient slots tend to go first. Navajo Nation Parks notes that closures are possible due to bad weather, so a listing with free cancellation is the safer pick. If the tour is part of a bigger trip, this order works when booking a trip online: pick your dates, compare flights and hotels, go through ShopBack to the booking site, then pay with a travel card. For the tour itself, open the ShopBack Viator page before you book.

Yes. According to Navajo Nation Parks and Recreation, all Lake Powell and Antelope Canyon locations are accessible only by guided tour, and tour guides are mandatory at every Antelope Canyon location. A Navajo Nation Parks entry fee is charged per person, per location, per day, and the guided tour is priced separately, so check whether your tour listing's price includes the entry fee before you pay. Navajo Nation Parks publishes its list of authorized operators for Upper Antelope Canyon, Lower Antelope Canyon and the other slot canyons on its website, which is a useful cross-check when you compare listings.

There is no single cheapest site, because prices are set per listing and per date and can change with demand. Compare the same canyon, start time, group size and inclusions, such as transport from Las Vegas and the Navajo Nation entry fee, across Viator, GetYourGuide and Klook, and book whichever comes out lower once everything is counted. No official source publishes Antelope Canyon tour prices by month, so if your dates are flexible, check a few of them. Going through ShopBack gets you a cash rebate on the same order, at the same store, so open the ShopBack page for the site you pick before you pay. The effective price is what you pay at checkout minus the Cashback that comes back, at the rate shown on ShopBack's Viator page. Cashback lowers what you actually pay for an order. It comes back as cash, so it works like a discount on the price, not like points or miles. If weather forces a reschedule, check how the operator handles it. You don't need a code for Cashback: go through ShopBack before you pay and part of what you spend comes back as Cashback.

ShopBack's guides on Viator cover saving on amusement park admission, choosing tours worth paying for on a beach holiday and reduced price theme park admission for locals: Can I Get Cashback on Theme Park Tickets in the US? (2026), What Are the Best Cancun Excursions Worth Paying For in 2026? and Disneyland Ticket Discounts 2026: California Resident, Military and AAA.